I called it Bloomsbury Comics but was set right by OMIL. It is in Bloomsbury (London) but is called Gosh. They have a good blog going for a quick dip.
"still probably the best comic shop in central London... Comic Showcase closed years ago (used to be on Neal St, then moved to Charing Cross Rd) and Forbidden Planet is more of a supermarket than anything else... Gosh is the only place left where the staff will know who you are, have time to chat and will suggest stuff that might be of interest..."
Lightning review. Perfect.