Local retailer Johnny Cupcakes launched a redesigned website last night, and 2 comments on their UX jump out.
1) Kudos on the inventory/availability icon. It is neat as anything; thick-lined and grabs you.
2) Slightly surprised that the site is wysiwyg and not responsive atall. Does not appear to have width breaks for mobile either. Am I wrong on this? On the other hand you could say this shows a level of trust and confidence in their customers, to know how to pinch/zoom/navigate, etc.