Don't know the writer atall but she is in Boston by way of London/Paris/NYC/more?; background in fashion/space(?). I hardly follow developments in social media atall so this is a great place to catch up (e.g. nabbed the twitter follow me graphic from her). I also forget to look at Coudal Partners so get it here.
Start at the beginning. Like the homedrawn instructions on CO2, magnetism, science...
Fully Flared (a-skate-film-by-spike-jonze-and-ty-evans)
Horatio killing it with the one liners